According to Edison Research and Arbitron, the podcast listening audience grew by 22% in 2008. More and more people are going online to see and hear their news.  A podcast could be anything from a 10-second sound-bite to a 30-minute radio show, stored as an MP3 that anyone can download and listen to. Firstline Media will produce and deliver high quality audio and video podcasts via a plethora of social media platforms and RSS and news feeds allowing for maximum downloading. A podcast is a great way to take your message and bring it to online viewing and listening audiences.