Effective B-roll is an essential element in any television newscast, and stations from all over the country are constantly looking for unique visual elements to support an important news story. Firstline Media will work one-on-one with you to develop a news hook around your event, FDA approval or new product introduction to guarantee national media coverage. Our team offers insightful counsel in addition to shooting, editing, distributing and monitoring for your b-roll that will ensure it’s something that will catch the eye of busy news producers and allow us to provide you with measurable audience numbers and ad values.